This is a beautiful heavy cardboard store advertising piece that has been professionally framed with all corners and edges exposed to show true condition of the board and there is absolutely no fading or restoration of any kind.  It is large, measuring 20x29 ( the piece itself) and to 27x36" framed.  It features all of the old cartridges available in the 1920's such as the Newtons,  Stevens Rim Fires, 44 Smith & Wesson American,  The .38 Auto is in the line up but the .38 Super was not yet invented so board was printed before 1929.  Full color with dark blue back ground really makes this rare piece jump right off the wall.